The subject of this thesis is Internet of Things in the agricultural environment. This subject has been chosen due to the possibilities and advantages it can offer. Internet of Things in agriculture is relevant because farmers are looking for methods in order to improve their business. A lot is already known about Internet of Things, but not about what it is the farmers expect of this concept. The research has been limited to the open-field arable farmers within the Netherlands. This has led to the following main question: ’’What benefits can open-field arable farmers in the Netherlands experience from using an Internet of Things solution and what functionalities does the solution have to offer?’’. The goal of answering this question is for manufacturers and developers to be able to create new business cases using this thesis.