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Popupshop : Be More You

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Popupshop : Be More You

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Samenvatting

QUOTES "Wear something that matches your personality” “At Popupshop we think sustainable fashion should rather be the standard than the exception. […] Popupshop will spread the message in a way you won’t even notice it’s about sustainability. We encourage you to wear something that fits your personality. By offering timeless unique pieces that last a lifetime you won’t have to worry about switching outfit all the time. Buy less and be more you.” “Tribe goal: With the communication strategy, Popupshop wants to show the Young grownups how they can present themselves in a unique way without changing what they wear. It’s about confidence, fearlessness and self-knowledge.”

OrganisatieHogeschool van Amsterdam
AfdelingMedia, Creatie en Informatie
Jaar2018
TypeBachelorscriptie
TaalEngels

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