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Carbon offsetting & the fashion industry

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Carbon offsetting & the fashion industry

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QUOTE “Carbon/off is a fictional company, created for this research, with ambitions to introduce carbon offsetting on a consumer level through fashion web shops. With its service it aspires to offer online fashion consumers the choice to compensate the carbon footprint of their purchases, while also raising awareness about their environmental impact. Its clients would, therefore, exist out of fashion web shop owners, online retailers and fashion brands that also have online sell points. It is through their web shop that this service will be offered.” RESEARCH QUESTION What changes need to be made to the current practice of carbon offsetting in order to implement it successfully on a consumer level in the fashion industry? – SUB QUESTIONS: What makes the current practice of carbon offsetting dysfunctional? What role does carbon offsetting currently take in the fashion industry What can we learn from other business-to-consumer carbon offsetting initiatives?

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OrganisatieHogeschool van Amsterdam
OpleidingAMFI - Amsterdam Fashion Institute
AfdelingMedia, Creatie en Informatie
Jaar2013
TypeBachelor
TaalEngels

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