De grootste kennisbank van het HBO

Inspiratie op jouw vakgebied

Vrij toegankelijk

Terug naar zoekresultatenDeel deze publicatie

A helping hand to vaccine-hesitant parents

How to help vaccine-hesitant parents gain confidence in vaccinations and make a better informed choice

Rechten: Alle rechten voorbehouden

A helping hand to vaccine-hesitant parents

How to help vaccine-hesitant parents gain confidence in vaccinations and make a better informed choice

Rechten: Alle rechten voorbehouden

Samenvatting

A helping hand to vaccine-hesitant parents is the final product of a research executed for GGD
Groningen and the municipality of Groningen. This research is executed because the GGD noticed an
increasing number of responses and questions from parents who got worried as a result of negative
stories circulating about vaccinations. The fact that vaccinations have become a victim of its own
success (ECDC, 2012) has led to an increase in the popularity of anti-vaccination movements, and with
the ease of communication means such as the internet and social media, these groups are able to
reach a big audience. Currently the vaccination degree is not yet declined, but in order to prevent this
in the future and to know how to cope with anti-vaccinators, this research was implemented.
The objective of this research is to provide recommendations to the GGD on how they can help vaccinehesitant
parents gain confidence in vaccinations and make a better informed choice. In order to
achieve this objective, the communication of the GGD and anti-vaccinators is analysed and a
questionnaire amongst parents is conducted to learn from their experiences and perceptions. The
analysis is based on key-concepts which are considered as important elements for the parents to gain
confidence in vaccinations, but also environmental key-concepts which could reinforce or weaken the
confidence in vaccinations.
The analysis of the online communication of the GGD in combination with the questionnaire amongst
parents, showed that the information provided online does not meet the needs of vaccine-hesitant
parents. Information was missing such as a the risks of not vaccinating Besides that the information
which the GGD provided was rather basic and explained shortly, like the information given about the
diseases for which the GGD vaccinates. Many parents indicated in the questionnaire the limited
information is a reason for them to look elsewhere for additional information.

Toon meer
OrganisatieHanzehogeschool Groningen
OpleidingInternational Communication
AfdelingInstituut voor Communicatie & Media (tot 20 oktober 2017)
Jaar2016
TypeBachelor
TaalEngels

Op de HBO Kennisbank vind je publicaties van 26 hogescholen

De grootste kennisbank van het HBO

Inspiratie op jouw vakgebied

Vrij toegankelijk