Samenvatting

Hezemans Textile BV is a Dutch trading company that delivers all sort of textile products to horeca and health care institutions in the Netherlands as well as in foreign countries. 20% of today’s gained profit consists of export to Germany, Switzerland, Belgium, the ABC-islands and St. Maarten. In 2007, they launched the S-cape_pod in the Netherlands. This cloth, which lies under the patient’s mattress permantly, is a very practical aid to evacuate bedridden and/or disabled people in case of an emergency. Since that the S-cape_pod has been received successfully on the Dutch market, they have introduced the product in Switzerland, Austria and Germany. As part of further internationalization in Western Europe, the company first wants to know her possibilities on the French market. Extensive research shows perspective for Hezemans on the long term in France.