Social media behavior of local restaurants and their customers.
Social media behavior of local restaurants and their customers.
Samenvatting
In this study we analyze a large dataset of Facebook activities of local restaurants in Amsterdam, Houston, London and New York. Doing so gives broad insights in their Facebook usage and the communication
patterns between them and their costumers. The dataset is quite rich and the presented statistics are merely the tip of the iceberg.
| Partners | Crossmedialab |
| Gepubliceerd in | Lectoraat Crossmedia Business |
| Jaar | 2013 |
| Type | Conferentiebijdrage |
| Taal | Engels |
