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Business development for the iron & steel industry

Rechten: Alle rechten voorbehouden

Business development for the iron & steel industry

Rechten: Alle rechten voorbehouden

Samenvatting

My workplacement is the continuation of a previous project began by Damien VILCOT. Basically, the 2 projects won't differ too much because his one was also on the iron & steel industry. Apart from the fact that my aim will be more focused on having phone contacts and obtaining concrete customers willing to buy our products.
The aim of this work placement was to develop our awareness in the iron & steel industry for the countries Belgium and the Netherlands.

First, I began with some researches in different sectors : the products manufactured by the company, the competition, the iron & steel industry and the contacts in this field of activity.
The products families are heating & cooling coils, drycoolers and cooling towers.
The Competition is important for the cooling systems and I decided to focus on the 2 main competitors for this industry : Baltimore and Alfa-Laval.
The Iron & Steel industry: the processes of production were very complicated to understand, a presentation of the different stages will be presented in the report

The second part was focussed on the prospecting and the customer contacts.
I have classified the customers into different categories for a good acknowledgement and follow up of each one. The goal of the phone-calls was to obtain a visit on site of the most interested prospects ; the visits are, in most of the case, the best way to understand the customers' needs and to prepare a good proposal for their cooling system.

In term of conclusion I prepared a list of projects scheduled for 2007 and 2008. And this list reflects the result of the work done during this last 5 months.

Toon meer
OrganisatieHZ University of Applied Sciences
OpleidingWerktuigbouwkunde
InstituutAcademie voor Technologie & Innovatie
PartnersGEA Ergé-spirale et Soramat, Wingles (FRANCE)
Gepubliceerd in
Datum2007-06-26
TypeBachelorscriptie
TaalEngels

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