Er kiezen in verhouding maar weinig jongens voor de opleiding tot leraar primair onderwijs (pabo)1 en van die kleine groep haalt nog niet de helft de eindstreep. Daarnaast wordt er vaker geklaagd over de kwaliteit van mannelijke afgestudeerden. Het geringe aantal mannelijke leraren primair onderwijs …

The increasing number of women participating in sport activities and in competitive athletics is the cause of a rising interest on finding answers for the high injury rates presented in the female athlete population. “Epidemiologic researches has demonstrate that female athletes have a 4- to 6- fold …

QUOTE “Gender codes are binary but gender isn’t.” BRAND NOBODY HAS TO KNOW (NHTK) is a genderless fashion brand that has to show their target group what they stand for. What does genderless mean? It doesn’t seek to erase gender from clothing, just loosen the constraints on what people should or shouldn’t …

Verschil en overeenkomst in spel tussen jongens en meisjes van 7,8 en 9 jaar. Adviezen en aanbevelingen voor de omgang met sekseverschillen.

QUOTES “Welcome to the DIESEL STATEMENT STORE concept book. This book is developed to function as a support when working on the completion of the DIESEL STATEMENT STORE, a permanent pop-up store with rotating themes. It contains both verbal and visual inspiration and navigates through the idea, the Diesel …

QUOTES “When taking a look at the Amsterdam sneaker market, meaning all sneaker stores based in Amsterdam, we can see there is only one store that dedicates their entire retail experience to women, which is called No Boys Allowed. The rest of the stores address their offer to men, or offer a combination …

ONDERZOEKSVRAAG Op welke manier kan United Colors of Benetton invulling geven aan een hedendaagse campagne over genderdiversiteit? QUOTES “Back in the 80s, United Colors of Benetton was known for their shockvertising. They had a voice in social commentary. Their customer wasn’t necessarily attracted …

STATEMENTS “We believe a child’s personality should get all the space it needs” ; “We create clothing that complements children rather than overrules them” ; “You can wear whatever you want”. IN BRIEF “Spook and Angel were invented by IMPS&ELFS’ head of design; Jacqueline Streng. When IMPS&ELFS was founded …

QUOTES “Gender seems to be the word on everyone’s lips, but how come, and why now? What role does, or should, gender play in fashion design and communication? This book sheds light on the topic of gender and the increasing demand of gender neutral fashion concepts.” “The trickledown effect is not successful, …

QUOTE “A recent study found there is no male and a female brain, only individual brains. Another study found the brain to be influenced by social factors more than ever expected. Generation Z and Generation Y perceive gender different from generations before, less fixed and rather fluid. Gender stereotypes …