De grootste kennisbank van het HBO

Inspiratie op jouw vakgebied

Vrij toegankelijk

Terug naar zoekresultatenDeel deze publicatie

Motivations and entrepreneurial orientation of sustainable entrepreneurs: an exploratory study of sustainable entrepreneurship archetypes in the fashion industry

Motivations and entrepreneurial orientation of sustainable entrepreneurs: an exploratory study of sustainable entrepreneurship archetypes in the fashion industry

Samenvatting

Sustainable entrepreneurs need to balance social, environmental and economic goals. However, some put sustainable goals first whereas others prioritize economic outcomes. This suggests differences in types of sustainable entrepreneurs. We study sustainable entrepreneur archetypes based on their motivations to start a venture and on their entrepreneurial orientation (EO). This is important to understand since the degrees of EO and motivations determines not only the sustainability of a venture but also its success and activities of sustainable entrepreneurs. Based on the extant literature and an exploratory, mixed-method study of 24 sustainable fashion firms we put forward four distinct sustainable entrepreneurship archetypes which differ in motivation and EO, namely: Idealists, Evangelists, Realists and Opportunists. Implications for practice, theory and future research are suggested.

OrganisatieHogeschool van Amsterdam
LectoraatLectoraat Urban Economic Innovation
Gepubliceerd inSustainable Entrepreneurship Pagina's: 24-38
Jaar2019
TypeBoekdeel
TaalEngels

Op de HBO Kennisbank vind je publicaties van 26 hogescholen

De grootste kennisbank van het HBO

Inspiratie op jouw vakgebied

Vrij toegankelijk