This paper explores the recurring dilemma that women still face when having to choose between their professional and their personal lives and the role that men play in it. Starting a family is one of the main reasons why women in Europe and all over the world decide to reduce their working hours or leave …

This research paper focuses on how the use of the internet can be a potential marketing tool for restaurants and local businesses such as bars and cafés. The goal of this research is to set up a consultancy company, specialized in proposing strategies for restaurants using online tools, to enable them …

Urban Outfitters is a U.S. based global fashion retailer that offers an eclectic mix of products. These products range from apparel and accessories to home décor items and gifts. The brand targets an urban-minded audience between the ages of 18 to 30. Although Urban Outfitters is operating in one of …

BACKGROUND: Evidence has been synthesized to determine hindering and facilitating factors associated with the work participation of adults with developmental dyslexia (DD), classified according to the International Classification of Functioning, Disability and Health (ICF). METHODS: A systematic literature …

Currently, only 22 percent of Dutch households consume a dairy dessert on a daily basis. FrieslandCampina, market leader in the Dutch dairy category, set a goal for 2013 to increase this to 23 percent. Mona, one of their brands, is set to be one of the driving forces in the category's growth.The brand …

ICT gains in importance to make use of the growing number of elderly, keeping them active and participate in social and work life, thereby increasing the regional and economic development.Students build mobile apps that will help elderly.

The influence of mutual spousal interrelations in domains such as health and wellbeing has been demonstrated, but little is known about the domain of everyday activities of couples in late life. In the present explorative study, we considered all of the activities participating couples talked about to …

IT architects in practice have a difficult task in extending and adapting enterprise information systems. Mastering complexity is a priority. This is still more art than craftsmanship in spite of many years of academic research in IT architecture. We will explore by a series of case studies how to support …

BACKGROUND Patients experience a difference in the structure provided by the Dutch Asthma centre Davos (Nederlands Astmacentrum Davos; NAD) and the structure of their own environment in the Netherlands. They therefore find it difficult to transfer the 'new' behavior patterns and the knowledge they gained …

In this paper I investigate the way in which first year students in the Department of Media, Information and Communication at the Amsterdam University of Applied Sciences, use Facebook. I provide an overview of recent studies on Facebook usage and present the results of a survey (in the form of an online …