HBO Kennisbank

570 Resultaten

Sorteer op:

Regional Differences in Chinese Consumers’ Product Purchase Criteria and Evaluation of Chinese Versus Western Brands

Liu, Hugh (International Business); Bakker, Diederich (International Business); Lewis, Emily

Purpose – Country-level marketing strategies are increasingly unreliable in emerging markets, and treating nationally diverse consumers as homogeneous might be misleading. This study examines how intra-national market heterogeneity shapes consumer evaluations by comparing Chinese consumers’ product purchase …

2026-05-01Mens & MaatschappijArtikel

Understanding the Developmental Model of Intercultural Sensitivity (DMIS) Through a Complex Dynamic Systems Theory (CDST) Lens

Liu, Hugh Jiliang

2026-05AlgemeenConferentiebijdrage

Kenniscafé Groningen- Aan het werk

Pfenning, Mareikje

Werken tot je 70ste? We worden gemiddeld ouder en dat betekent dat we langer door kunnen en moeten werken. Tegelijk verandert de arbeidsmarkt ingrijpend. Door vergrijzing groeit bijvoorbeeld de vraag naar zorgpersoneel, maar door automatisering en technologische ontwikkelingen verdwijnen op andere plekken …

2026-04-23AlgemeenConferentiebijdrage

2- pager: WOW Leadership Key Findings on Wellbeing at Work – Malta

Veth, Klaske (Leadership And Sustainable Employment); Bloemen-Bekx, Mira (Regional Innovative Capacity); Hansen, Eva (Regional Labour Market); Oosting, Cécile (Leadership And Sustainable Employment); Davids, Z. (Leadership And Sustainable Employment); Klarenbeek, Roland; Fopma, Roos

What role does leadership play in building healthy, resilient, and innovative organizations? This question lies at the heart of the WOW Leadership project, in which leadership is understood in the broadest sense: as a key enabler of Wellbeing at Work and of employees, teams, and organizations flourishing …

2026-04-20Mens & Maatschappij; …Rapport