Deze scriptie beschrijft het verrichte onderzoek naar de linkbuildingdienst van internetmarketingbureau Web Oppep. In een tijdperk waarin de verschuiving van traditionele communicatiekanalen naar digitale communicatiekanalen sterkt toeneemt, merkt het team van Web Oppep op dat er een sterkere behoefte …

The World Rowing Championships (WRC) took place at Amsterdam’s Bosbaan from 24 to 31 August 2014. In organising this event, the World Rowing Federation (FISA) raised the bar for world class rowing events. Athletes, spectators, sponsors and rowing fans around the world followed the event on different …

Europe’s urban economies do not look the same as ten years ago. And in ten years from now,they will again be different. The digital revolution is particularly disruptive: entire sectors are being transformed, old players are losing out, newcomers are taking over, and competition is fiercer than ever. …

In 1999 werden de gratis kranten Metro en Spits in Nederland gelanceerd. Behalve die twee titels werden ook zes andere gratis dagbladen in Nederland gestart tussen 2000 en 2008. In 2007 bereikte de totale gratis oplage een hoogtepunt van bijna twee miljoen per dag. In dit artikel wordt de geschiedenis …

The use of robots as educational tools provide a stimulating environment for students. Some robotics competitions focus on primary and secondary school aged children, and serve as a motivation factor for students to get involved in educational robotics activities. But, in most competitions students are …

This report is written as an import policy plan. First the Croatian wine sector is investigated. Croatia is a country with a booming tourism industry and especially the last years Croatia has become more popular amongst Dutch people. Croatia is also a country with a long history in producing wine. The …

In the current postmodern society we live in (a society where social ties are formed around market mediated offerings), brands play very powerful and influential roles over consumers. Since people are likely to use a brand they like as a status symbol or value system to determine and show their self-worth …

The research of this report revolves around the question: ‘due to what reasons do Dutch consumers buy a PlayStation 4 or Xbox One, and how is this decision affected by strategies used by Sony and Microsoft?’ This research was conducted to find out how these two companies defend their positions in the …

“By 1993, the European Single Market becomes a reality” (“Historical overview,” 2014). This is stated by the European Commission in its historical overview on the internal market. The question has arisen whether today, 30 years after the signing of the European Single Act, the European Single Market …