Background: Owing to demographic trends and increasing health care costs, quick discharge with geriatric rehabilitation at home is advised and recommended for older adults. Telerehabilitation has been identified as a promising tool to support rehabilitation at home. However, there is insufficient knowledge …

The 5th generation of mobile communications is designed to employ both FR1 and FR2 bands throughout the world. The higher frequency bands (i.e., FR2 n257 26.50 - 29.50 GHz) are posing several challenges to operators and national telecom agencies for performing electromagnetic fields (EMF) measurements. …

Objective This study investigates the feasibility of delivering inspiratory muscle training as part of the physical therapy treatment for patients with post-COVID dyspnoea. Design Mixed-methods pilot study. Subjects/patients Patients with complaints of dyspnoea after COVID-19 infection and their physical …

The transmission of constant-envelope orthogonal frequency division multiplexing (CE-OFDM) signals, based on electrical phase modulation, was shown to improve the tolerance to noise and the nonlinearity introduced by light-emitting diodes (LEDs) in visible light communication (VLC) systems. This allows …

The performance of a visible light communication (VLC) system based on power domain non-orthogonal multiple access (PD-NOMA) is experimentally evaluated in this paper. The simplicity of the adopted non-orthogonal scheme is provided by the fixed power allocation method at the transmitter and the single …

In this paper, artificial intelligence tools are implemented in order to predict trajectory positions, as well as channel performance of an optical wireless communications link. Case studies for industrial scenarios are considered to this aim. In a first stage, system parameters are optimized using a …

The UN SDG Action Campaign aims to raise awareness and mobilize action around the United Nations Sustainable Development Goals (SDGs) through effective communication strategies. The goal of this project was to analyze the current communication strategies of the campaign and provide recommendations for …

Values, representing higher abstract goals in life, receive increasing attention in branding literature and practice. However, understanding of how values drive consumer behavior is limited. This research contributes to a better understanding of the importance of values and value types in marketing communications …

This study is based on research focused on the importance of values in marketing communication. It looks into the effects of self-transcendent values as used by purpose brands, in comparison to self-enhancement values. In this context, values are important life goals on which the attitudes and actions …

Retailers play an important role in persuading consumers to purchase sustainable fashion (SF), but little is known about how, and why, SF retailers persuade consumers. This research aims to understand their choices for marketing and communication tactics. We interviewed 25 SF retailers about the drivers …