SummarySustainability is a necessity for businesses from many different angles. Sustainable supply chain management has been gaining attention continuously due to increased attention to sustainable targets on organizational and macro policy levels. Local and organic products have been a recent demand …

Dit rapport is geschreven voor Postillion hotel Deventer ten behoeve van de opstart van de lokale marketing en is de verantwoording van het opgestelde Instagramplan met bijbehorende contentkalender. Postillion hotel Deventer is een hotel dat zich de expert noemt op het gebied van vergaderingen en meetings …

Change has become continuous, and innovation is a primary approach for hospitality, i.e., hotel companies, to become or remain economically viable and sustainable. An increasing number of management researchers are paying more attention to workplace rather than technological innovation. This study investigates …

Older people today are more likely to age in their own private living environment. However, many face declining health and/or other issues that affect their ability to live independently and necessitate additional support. Such support can be provided by formal networks, but a considerable part can also …

Portfolio Young Professional Semester met als beroepsproduct een herinrichtingsontwerp die een positieve bijdrage levert aan de gastvrijheidsbeleving door middel van omgevingsfactoren

Om de toekomstbestendigheid van Stichting Opkikker te vergroten, is het ontwerp van deze technologische belevenis tot stand gekomen. 

This professional product consists of a Social Media Marketing Plan especially created for Holiday Inn Hotel, located in Plovdiv, Bulgaria. The Social Media Plan aims increasing the leisure guests percentage for the hotel 

In dit adviesrapport wordt advies gegeven hoe Hotel Estheréa beter kan inspelen op de wensen en behoeftes van de Nederlandse gast op het gebied van marketingcommunicatie. Het adviesrapport bevat een marketingcommunicatieplan. Dit rapport is geschreven in de periode van september 2020 t/m januari 2021. …

In this paper, the client Blogs4Travel is central, who is currently dealing with a management problem. The management question is: What is the optimal email marketing campaign for Blogs4Travel to increase their customer relations? The portfolio will provide them with a solution to this problem shaped …

City Hospitality is a concept created to enhance the welcoming feeling in cities for tourists. Visitors whose expectations are exceeded, are known to act as ambassadors for their destination and are more likely to return and spend more during their trip. It is unclear whether City Hospitality can contribute …