Threefold Brand Awareness & Differentiation Strategy for HELLO SPACE
Siyana Marinova (Student); Vanessa Yazbek (Docent); Stephanie Velichkova (Begeleider)
Business performance and purchase intentions in cross-border e-commerce
Goldman, Sjoukje (Kenniscentrum Carem); van Herk, Hester; Verhagen, Tibert; Weltevreden, Jesse
Navigating the road to market sucess: the Novades story
Morgan de Saint Jorre (Student); Etienne Veldhuis (Docent); Marieke Polinder (Docent); André Da Silva (Begeleider)
Strategische Marketingplanning
Alsem, Karel Jan (Marketing En Ondernemen)
Brand orientation as a marketing perspective for primary healthcare organizations
Harald Pol (Lid Lectoraat); Eveline van der Herberg (Onderzoeker); Di-Janne Barten (Onderzoeker); Judith Tielen (Onderzoeker); Gerrita van der Veen (Lector)
Can Marketing Increase Willingness to Pay for Welfare-Enhanced Chicken Meat? Evidence from Experimental Auctions
Lenka van Riemsdijk (Onderzoeker); Paul T.M. Ingenbleek (Onderzoeker); Hans C.M. van Trijp (Onderzoeker); Gerrita van der Veen (Lector)
Reaching a stable customer base
Bogdan Hobjila (Student); Johan Weggemans (Docent); Arthur Bol (Begeleider)
Marketing Strategy, Branding and Digitalization: a Framework
Alsem, Karel Jan
Implementation of remote working
Fatme Feta (Student); Marieke Polinder (Docent); Ivan Bondokov (Begeleider)
PanArt
Lisa Franken (Student); B.P. van 't Veer (Docent); L. van Zanten (Begeleider)