This marketing plan examines how JD Wetherspoon plc. could be successful in the Hague concerning the opening and running of a Wetherspoon pub. The research has been based on an extensive analysis of the buying behavior of several segments and on the examination of relevant external factors, such as main …

accepted abstract Quis14 conference Field findings show that value dimensions in legal services are functional, social and emotional. The last category emerges not only within but also outside the interaction with the lawyer. Recommendation of others or the trackrecord of lawyers for example, which …

Purpose Due to the recent economic crisis, competition has considerably increased in the legal profession in the Netherlands. However, marketing in legal services is mostly in its infancy and value research in this context is scarce. We therefore used a contingency approach in exploring the origin of …

This could be the future Blue Corridor when activated by Open City Innovation! A unique, mixed and healthy urban area with freedom harbour character. Where people work and live, where culture unfolds and with Campina as hotspot for starting entrepreneurs. In the same time it is a payable and sustainable …

The main question for my work field in museum education is: How can a white rabbit-dynamic be initiated for interpretation in art education for museums? In order for that to make sense and to structure my quest I will try to find answers to the following sub-questions: Why does the White Rabbit have …

Civil society as a social sphere is constantly subjected to change. Using the Dutch context, this article addresses the question whether religiously inspired engagement is a binder or a breakpoint in modern societies. The author examines how religiously inspired people in the Netherlands involve themselves …

The Salvation Army has been battling social problems in the Netherlands for more than 125 years. Over the course of this period, the Dutch Salvation Army has developed into a well-known faith-based organization as well as an important professional social service provider. These two characteristics: religious …

The authors focus on the alignment between the task environment in a mission and the military role identity of the servicemen who are deployed. In this regard they distinguish between the warrior role and the peacekeeper role. Today's missions are fuzzy in as far as they are not fully combat oriented …

This paper describes innovation in existing and future Master’s degree education in renewable energy at the Hanze University of Applied Sciences Groningen (Hanze UAS). Interrelationships between research and industry are significant within this education. Clearly illustrated by development of the Energy …

Airports look alike all over the world. Schiphol has conformed to the patterns of the airport, but its unique design makes it stand out. The book Megastructure Schiphol looks into the history of the Netherlands’ most famous national airport and its sophisticated appearance. Schiphol has grown in fits …