This thesis was conducted in response to a request by Dutch company – NBI International, which is organising an exhibition of Medicinal and Aromatic plants MAP-Expo, this year (2018) the second edition will occur on October 3rd and 4th. During this event, NBI International team will introduce MAP-Business. …

This study provides an exploratory analysis on the topic of online buying behavior of buyers in the packaging industry. To add, this research longitudinally analyzes the existing information on the topic, which has been gathered in the years 2014 to 2017. In addition, this information is then compared …

As businesses shift their attention from marketing to customer experience, ABB has created a customer experience centre at their Stonehouse facility. Covering the customer needs and integration into the sales process were lost along the rapid development of the centre. Through interviews with visitors …

from the article: Web-shop entrepreneurs generally overlook success factors during the expansion process of applying cross-border trade, resulting in failure or even high financial losses. The solution to this issue may be a decision supporting model, that supports SME web-shop entrepreneurs in their …

A customized version of the SERVQUAL model by Parasuraman, et al. (1988) was used to evaluate the quality or value of the contemporary Customer Self-Service Portal for Philips Lighting BG Professional Services. The purpose of the research was therefore to identify the gaps in the strategic design of …

Industrial Design Engineering [Open] Innovation (IDE) is a 3-year, English taught, VWO entry-level, undergraduate programme at The Hague University of Applied Sciences (THUAS). The IDE curriculum focuses on the fuzzy front end of (open) innovation, sustainable development, and impact in the implementation …

In human-controlled environments, areas of wild plants are 'translated' into cultivated landscapes to accommodate social, cultural and economic needs. This article explores indoor, agricultural and (sub)urban landscape in the Netherlands, focusing on the use of plants both indoors and outdoors, and reveals …