The aim of this dissertation was to research how awareness concerning the threats of phishing among Dutch SMEs can be raised in order to improve their online security in the future. The following research question was formulated: ‘‘In what way can awareness concerning the threats of phishing amongst …

The aim of this research report is to provide an analysis of the business environment and growth opportunities for the assignment provider Primatrassen. The research was based on answering the question: How can Primatrassen improve its overall performance? To be able to find the answer to this question, …

This document contains the marketing plan for HealthCity The Hague. HealthCity The Hague is a premium fitness club in The Hague that offers many extra facilities to its members, such as child care, personal training, a swimming pool, and sauna facilities. The marketing plan is aimed at meeting the company’s …

The aviation industry is expected to grow at a pace of 4 % per annum in the coming years, therefore it is necessary to have techniques that support the management of the resources at hand in the best possible way so that facility expansion is delayed as much as possible with the corresponding capital …

The diversity of the movement, the informality and speed of the network, the rituals of the assembly and the formal power of the party: each political form has its distinct features and dynamics. Medium theory always taught us that expression is shaped by the contours and material properties of communication …

This dissertation increases our insight into the role of the service employee’s intercultural competences in the service to culturally diverse customers. Investigating the effect of the intercultural competences of service employees is of major importance because, as a consequence of globalization, the …

WHEAT Trust is a small organisation which provides financial and other resources to small community-based organisations (CBOs) and women to support local, rural and national initiatives throughout South Africa that would otherwise not have been able to access these on their own. Some of those organisations …

Ondanks de grote verscheidenheid aan bronnen, bleek uit de evaluatie van blok 2.2 dat studenten van mening waren dat er over de psychomotorische ontwikkeling van het kind geen volledig en gestructureerd overzicht is. Vorig jaar is een onderwijsproduct ontwikkeld die een eerste stap heeft gezet om dit …

Positioneringsonderzoek. Door middel van onderzoek zijn de license to win, kerncompetenties en merkassociaties bepaald en is er een marketingcommunicatiestrategie opgesteld hoe Mason zich effectief kan positioneren en introduceren op de Nederlandse markt.