Airports represent the major bottleneck in the air traffic management system with increasing traffic density. Enhanced levels of automation and coordination of surface operations are imperative to reduce congestion and to improve efficiency. This paper addresses the problem of comparing different control …

As a German conglomerate company specialized in electrical engineering and electronics, operates Siemens the world market with eight different divisions ranging from Power and Gas to Mobility. This study refers to the division Siemens Building Technologies (BT), the worlds market leader for energy efficient …

This research assesses how neuromarketing might offer a suitable marketing method for Loyalty Makers. It does so by examining what neuromarketing consists of and how it can be used. Especially, it is investigated what techniques and tactics exist in the field of neuromarketing and to what extent they …

This research paper is conducted in association with Gamebasics to identify the effects of Social media marketing activities of OSM, and to evaluate the influence of those marketing activities on customer equity and purchase intention. Gamebasics is the game developer behind Online Soccer Manager, one …

Introduction The current research focused on the price image of retailer X. The research concerned the drivers of the price image and the relationship between the price image and the consumer (buying)behavior. Through the deskresearch and fieldresearch the goal was to manage the expected price image …

The dairy sector in the Netherlands aims for a 30% increase in efficiency and 30% carbon dioxide emission reduction compared to the reference year of 1990, and a 20% share of renewable energy, all by the year 2020. Anaerobic Digestion (AD) can play a substantial role in achieving these aims. However, …

This investigation tries to give more insight in the relation between the Carcinus maenas, acting as predator in this part of the food chain and the Ruditapes philippinarum, being hunted by the Carcinus maenas. The focus in this investigation has been based on the occurrence of the different sizes of …

Background: The importance of the preconception period and preconception care (PCC) are broadly acknowledged and the potential benefits regarding health promotion have been studied extensively. PCC provides the opportunity to identify, prevent, and treat modifiable and nonmodifiable risk factors to optimize …

Purpose Adding external focus of attention (EF, focus on the movement effect) may optimize current anterior cruciate ligament (ACL) injury prevention programmes. The purpose of the current study was to investigate the effects of an EF, by a visual stimulus and an internal focus, by a verbal stimulus …

A lot of industries in the world use water and produce waste, and with limited water resources and an increasing population, industrial development has grown, putting even more stress on resources. This issue of concern has been recognized and efforts into conserving these precious resources has been …