Healthy Design of Space and Work Processes Creates Healthier Clients

More and more fashion brands are seeing Social Media as a marketing tool. One of the biggest benefits is creating a relationship with the customers. However, small online clothing e-tailers do not or ineffectively use Social Media. The main purpose of this report was to uncover what type of content creates …

The purpose of this research paper was to find out whether and how online fashion retailers can improve the brand experience of their customers by integrating the experiential marketing tool pop-up retail into their marketing strategies. Characteristics and prospects of pop-up shops were studied and …

The purpose of this report was to research how to optimize customers and sales for independent coffee cafes in the Netherlands. By researching the main motivations of Dutch consumers to visit a coffee cafe and current marketing methods used in other coffee cafes, an advice marketing plan is offered. …

‘Creating the Difference’ is the theme of the 2014 edition of the Chi Sparks conference. It is also the challenge that the Human-Computer Interaction (HCI) community is facing today. HCI is a creative field where practitioners engage in design, production, and evaluation of interactions between people …

Today community engagement through music is becoming more and more widespread in many countries and this creates important new professional opportunities and challenges for musicians. Often this type of work is part of a portfolio career, combined with for instance a part time job in an orchestra or …

This current green paper deals with innovation in facility management (FM), a subject which is at the heart of Working Group 3, in benefit of the EuroFM Research Network. It aims to stimulate discussion and further collaborative work, and to generate new knowledge for the European FM community. We do …

How do empathy and socioperception affect organisations in the Western world? Action research involving in depth interviews with 50 change agents operating in a dozen European companies showed that these men and women have highly developed socioperception skills. They pick up and interpret the weak signals …

The Hague has over the decades evolved into the City of Peace and Justice where multiple nongovernmental organisations (NGOs) working on promoting the RoL have situated themselves. In order to maintain the brand name 'Peace and Justice', adapting to current developments is crucial for the municipality …

We need look no further than the use of email communication, mobile phones and cars to understand that technology has wide-ranging social consequences. What is more, designers are plainly not always aware of the social consequences of technology, despite practicing user-centred design. Email, for instance, …