International Business Matters
Sue Ashley (Lid Lectoraat)
New Perspectives on Customer Relationships: How Relational Models Influence Customer Experience and How They Are Activated
Harald Pol (Onderzoeker); Mirjam Galetzka (Onderzoeker); Ad Pruyn (Onderzoeker)
The Personal Touch in Customer Contact: The Influence of a Personal Approach on Customer Relationships and Customer Experience
Harald Pol (Onderzoeker); Mirjam Galetzka (Onderzoeker); Ad Pruyn (Onderzoeker)
Internal communication education in universities of applied sciences in the Netherlands
Bram Hendrawan; Marjon Elshof; Lisanne Verkuil
Workshop on the Move, How can car maintenance and repair be future-proofed in a disruptive time?
Arno van der Steen; Nina Veders; Menno Herkes; J. Keiren; Frans Tillema; Jannes Slomp; Andries van Stralen; Walter Koeleman
Cross-Cultural Management
Nguyen-Phuong-Mai, Mai
CESI Accelerator
Maren Flunkert (Student); Jonneke F.M. de Koning
How can SoftAtHome increase its social media presence on LinkedIn?
Marta K. Twardowska (Student); Agota Szabo
Improving effectiveness of McDonalds’ self-service kiosk
Jan Sael (Student); E.J. van Weperen (Begeleider)
Introduction to the Special Issue: Meeting the Digital Demand through a Multi-Perspective Methodological Approach
Sophie Lecheler (Onderzoeker); Yael de Haan (Onderzoeker); Sanne Kruikemeier (Onderzoeker)