The purpose of the dissertation was to research how to increase the European Studies program international students’ enrollment by recommending through which information channels and what message content to promote abroad. Four topics were researched to give recommendations: I. International students’ …

World globalisation drives companies to undertake international expansion with the aim of retaining or growing their businesses. When companies globalize, managers encounter new challenges in making international marketing strategy (IMS) decisions, which are influenced by perceived cultural and business …

The European Union (EU) and the United States of America (US) are currently negotiating the Transatlantic Trade and Investment Partnership (TTIP). TTIP was launched in 2013. TTIP aims at developing trade rules under investment protection that encompasses arbitration as the method to resolve disputes …

The following report is a feasibility research and serves as an initial guideline to Bulgarian dairy companies in relation to the possibility to import Bulgarian dairy products into the Peoples’ Republic of China. The document describes possible opportunities for Bulgarian dairy processors related to …

This research analyses the situation of the Russian minority in Lithuania. Lithuania is a post-soviet country and a neighbour of the Russian Federation that has been feeling threats due to Russia´s actions in Ukraine and its overall policies for its near abroad and compatriots. As a country with a Russian …

An estimated 6,000 EU citizens have left their home country to join the terrorist organisation Islamic State (IS) in battle. The Netherlands has contributed approximately 260 foreign fighters to IS since 2012. Several attacks on European ground, such as Brussels and Paris, have been carried out by foreign …

The research was designed for international students who followed the European Studies four-year English program at The Hague University, as an increasing number of international students are coming to receive their higher education in the Netherlands. Foreign students need to adapt socially and academically …

To be able to ‘survive’ in a more and more globalising world, students of universities and universities of applied sciences must attain international competencies, in this study defined as respectively general personal, social competencies, intercultural competencies, a command of foreign languages and …

In recent years there has been a noticeable change in how people book their holiday. In the past traditional travel agencies were the places go, with offline stores and direct face-to-face contact with experienced travel agents. Nowadays, however, the internet plays an important role for companies to …

The power of the European Union’s language policy is limited, since it runs its policy based on the principle of subsidiarity. However, this does not mean the EU cannot exert pressure on the member states and thus, influence national language policies. As European countries increasingly focus on the …