This document, also referred to as Justification Logfile aims to present the research process on the topic of attracting and recruiting Generation Z at DSK Bank. The Justification Logfile consists of an introduction with a company and problem analysis, followed by thorough explanation on the research …

This Justification Logfile documents the research-based strategies and decisions for the annual STEAM and space festival "HELLO SPACE | Bulgaria Calling!" in Bulgaria. Utilizing Scaled Agile Framework (SAFe) principles, this report supports strategic initiatives aimed at improving the festival’s visibility …

This Justification Logfile documents the process of creating a social media guide for Tempo Team Terneuzen, designed to help smoothly transition social media responsibilities to the next person. It highlights the thorough research, strategic decision-making, and adherence to SAFe principles throughout …

This thesis explores the realm of books and bookstores; namely Waterstones Amsterdam in its quest to enhance their in-store customer experience. My client is Phillip Harte, Waterstones Amsterdam’s Branch Manager. This essay resorts to a key methodology, Design-Based Research, “which aims at designing, …

This study utilises a quantitative observation study on student journalists (n=47), as well as reconstruction interviews with experienced editors and reporters in newsrooms (n=12), to understand how Dutch journalists search, select, and verify sources online. Through the recording of screen activity, …

The revolutionary dimension of technological developments is all too often placed in the foreground, painting a picture of a future we can hardly imagine, let alone perceive. This book emphasises the evolutionary dimension of developments, and how we take small steps. How certain underlying, invariable …

Despite increased attention since 2015, there is little consensus on why audiences believe or share disinformation. In our study, we propose a shift in analytical perspective by applying the concept of resilience. Through a systematic literature review (n = 95), we identify factors that have been linked …

Zou het helpen als we zelf aardiger zijn op social media? Bart Wernaart, lector Moral Design Strategy gelooft er niets van. Want de infrastructuur van social media leidt tot polarisatie

In this paper I measure first year student Facebook usage as part of a broader PhD study into the influence of social media usage on the success of students in higher education. A total of 906 students were asked to complete 3 surveys on Facebook usage with their peers, for two consecutive years (2011-2012 …

Equine welfare is an increasingly important topic in the Netherlands and abroad. While existing literature broadly captures equine welfare concerns, research focused on Dutch horse enthusiasts is sparse. This study aims to identify what aspects horse enthusiasts in the Netherlands consider essential …