This article explores cooperation between a commercial supermarket chain and an environmental non-governmental organization linking it to consumer perception of the “The Super Animals” collectable cards promotion initiative. The case study focuses on one particular joint project involving Animal Cards …

Over the past few years the terms 'fair trade', 'sustainable' and 'organic' have become more present in combination with tea products in the supermarkets. These terms are used for many different goals. Some suppliers actually try to provide the consumer with a product that has been produced following …

Charities on the islands of Aruba, Bonaire and Curacao operate in an environment that is considered to be a Statist Regime. They are generally small, less organized, and receive little support from the government, causing them to rely on other sources for funding. Their relatively small size means that …

Digital Dreams is a young, ambitious game design and development company with drive and a lot of technical knowledge in it's field. The lack in communication skills has led to a situation where there was no consistency or strategic intent in the communication. In order to bring the company from an infancy …

The argument for many innovations in higher education provided by the Ministry of Education is the realization of a knowledge economy in the Netherlands (Ministerie van OC&W, 1999). A significant example of such an innovation to support the knowledge economy is the installation of professors (lectoren) …

The argument for many innovations in higher education provided by the Ministry of Education is the realization of a knowledge economy in the Netherlands (Ministerie van OC&W, 1999). A significant example of such an innovation to support the knowledge economy is the installation of professors (lectoren) …

Corporate Social Responsibility (CSR) cannot be separated from today's business world. The ability for a business to reflect responsibility toward its stakeholders on its daily operation has becoming increasingly important in recent years as the pressure to implement is constantly higher. Consequently, …

The corporate goal of striving for stockholder value meets considerable resistance due to various misunderstandings and prejudices. The goal of this contribution is to clear up some of those misperceptions.

This work is designed in order to provide information for Project Aware on its internationalisation process. Project Aware is a human rights organisation based in the Netherlands. This thesis investigates facts with regard to the developments of corporate social responsibility and volunteerism in Europe. …