Het huidige economische systeem, gestoeld op kapitalisme, loopt tegen zijn grenzen op en veroorzaakt steeds meer negatieve externe effecten. Een fundamentele herziening lijkt noodzakelijk. In deze bijdrage worden de contouren van de betekeniseconomie geschetst. In deze economie wordt het keuzeproces …

In dit onderzoek is er gekeken naar de behoeftes van jonge professionals in relatie tot een burn-out. Op deze manier is achterhaald wat werkgevers hun jonge professionals kunnen bieden om een burn- out te voorkomen. Burn-out onder jonge professionals is een toenemend probleem en steeds meer werkgevers …

The cow’s milk consumption is declining in the Netherlands, whereas dietary trends showed a growing demand for plant-based milk. Due to the rise of conscious consumerism, plant-based milk products became more attractive towards the millennials. Research was needed to indicate values for fresh cow’s milk …

The impacts of the current food system and the consequences for future generations lead to the need of taking action in form of a dietary shift towards more plant-based diets. It is believed that this transition will not only benefit people’s wellbeing, but also prevents an exhausting exploitation of …

One of the well-known advantages of working in intelligence is that you can have the undivided attention of your audience during a presentation, as they have left their personal devices in a locker. For teachers, getting students’ attention can sometimes be quite a challenge. In this regard, the added …

This report was created during an internship in a new world wine importing company. This sector is in slight increase from year to year thanks to the popularization of its wines. However, the millennials are more in search of organic, biodynamic or natural wines. Indeed, a new method of consumption has …

Introduction: Augmented reality enriches online shopping with a new virtual aspect that offers customers the ability to try a product before purchasing it online. It superimposes digital information onto the physical environment which opens up opportunities for businesses involved in eCommerce (Sharma, …

QUOTE “In a movie, you have someone who can push the plot along verbally. But [with fashion], music and clothes are your whole plot”. [Rene Arsenault] ABSTRACT This study addresses the extent to which hip-hop music is capable of modifying a consumer’s perception of the luxury fashion brands mentioned …

As a teacher in ICT and Media Design at Fontys University of Applied Sciences I know but all too well what many of my students want. They are part of a makers community. Most of them just want to build cool stuff with whatever (new) technology may be relevant. My students are by grosso modo millennials …

Gamification is dé hype van 2019Onderzoek naar gamification in het Holland Casino Enschede Hoe kan het Holland Casino Enschede in de toekomst aantrekkelijker worden voor zowel de millennial gast als de millennial werknemer? Geschreven door: Isabel HassinkStudentnummer: 424167Inlever datum: 14-10-2019Versnelde …