Recently, a new marketing trend has entered the market. This new software is called marketing automation. It consists of using different marketing tools put together and thereby aiming to collect and analyse all data from an input database. Marketing automation provides organizations the opportunity …

Coltan is a rare mineral which is mined, both legally and illegally, at Congolese dig sites at the expense of the wellbeing of coltan miners. This dissertation provides an understanding on the living and working conditions of the Congolese coltan miners and the relation of coltan to armed conflict in …

The ‘pay gap’ is a relatively new term. However, it is a problem that was developed around the beginning of the 20th century, the moment when women were allowed to hold a paid occupation in the Netherlands and Norway. The pay gap, often confused with unequal pay for the same work, is actually a complex …

Terrorism and the threat of terrorist attacks is not a new phenomenon to Western Europe. The United Kingdom and its approach in confronting radical Islam heavily influences the approach of other EU countries, such as the Netherlands, take towards terrorism. Given the significant link between these two …

This dissertation conducts a comprehensive study on the motives of the Government of The Netherlands for its support of the proposal by the European Commission for an Investment Court System (ICS) in the Transatlantic Trade and Investment Partnership (TTIP) agreement that is currently under negotiation …

Background: Although the incidence of HIV/AIDS has decreased globally, it is on the rise in Eastern Europe. The primary mode of HIV transmission in the region is injecting drug use (IDU) due to the smuggling routes of Afghan heroin into Europe, which makes drugs widely available. The widespread sharing …

This research has been conducted in order to find out how the Indian government can use marketing expenditures effectively to increase tourism from Millennials in the Netherlands. The travel and tourism industry is the largest service sector and one of the most important sources of income for India. …

Since 2011, over 500 Belgian nationals have become radicalised and left Belgium for a Jihadist conflict zone. The Brussel bombings, on the 22nd of March 2016 were carried out by two Belgian nationals who were also returning Jihadists. This dissertation explores whether Belgium can improve its current …

Enlargement fatigue is an effect that has been felt in the European Union (EU) by member states ever since its creation in 1957. Enlargement fatigue can be felt in the member states in two different ways, which are the constitutional deepening of the EU and the geographical widening of the EU. While …

The main purpose of this dissertation is to find out how companies can use Youtubers for the promotion of their products, and how companies can do this in an efficient way. The central question of this research will be: “ How can companies use Youtubers to promote their roducts?” In order to answer this …