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A world without internationalisation has become unthinkable in 2016. Internationalisation plays a big role in our daily lives, mostly unconscious. It would be beneficial if school pupils familiarised themselves with this phenomenon, because of the effects of internationalisation on society,. The concepts …

How can ST. by Olcay Gulsen become commercially successful in Hong Kong within two years? This question is the central research question in this final paper and reflects the ambition of ST. to become a big retail player in the fashion market of Hong Kong. ST. Studio (previously called Supertrash) is a …

This research was created as a contribution to the internationalization strategy of RAI Amsterdam. The company wants to bring more international conferences, and exhibitions to Amsterdam. One of the objectives of this strategy is to create an ‘international standard’, which complies with the basic services, …

This paper is written with an aim of decreasing the constantly growing gap between the richest football clubs and the rest. During the past few years, this growing gap has been an ongoing process in the major European football leagues. This has also been the case in the Netherlands, where the clubs Ajax …

This dissertation was written in order to examine whether or not there should be European legislation regarding honour crimes. This question has been answered via a comparison of the Netherlands, the United Kingdom and France. Before it became possible to answer the main research question several aspects …

This research examines the effectiveness of the EU as a regional crisis management actor in the post-Lisbon era. In doing so, an assessment is made of the capability-expectations gap applied to the crisis in Ukraine, thereby building upon the work of Hill (1993) and that of Ginsberg (1999). This research …

The purpose of this dissertation is to investigate the foreign policy changes that the EU experienced due to the Iraq crisis. The increasing complexity of the global security environment has played an important role in the EU foreign policy evolution by challenging the EU’s effective management of …

The sharing economy is a business concept that highlights the ability for individuals to rent or borrow equipment, services and skills from other individuals rather than buying and owning them. This thesis was intended to investigate how the two largest businesses in the sharing economy, Uber and Airbnb, …

This report seeks to provide marketing guidance and recommendations for general retailers in order to increase the market share of organic vegetables and fruits in the Netherlands. This report seeks to answer the central question of “How to increase, from the perspective of general retailers, the organic …