Colorique is a wholesaler in decorative home textiles and accessories for both children and adults. Currently Colorique imports its products from Asia, mainly India. Colorique has become interested in producing in Turkey and requested an explorative research to Turkey. So firstly Colorique itself was …

Neckermann, one of the biggest tour operators in The Netherlands, wanted to improve the product placement on the lister pages of the website Neckermann.nl. This report provides a way to arrange the product placement for different customer segments on the website. In order to do so, the customer preferences …

In this study, promotion channels for an eco-fashion collection of the German start up label Flowers&Birds have been identified. It has been revealed, how sustainability in regard to clothing can be credibly communicated and who the target group for these garments are. In Germany, a slowly increasing …

This report provides different strategies of how to enter a new market with an important section on how media strategies play a big part in this. The family company, Citrine by the Stones, is a small luxury fashion jewelry company, based in Miami. To create more brand awareness in its EU markets, a new …

Every year so many new games are coming out on the market, while free time becomes a scarcity. It is hard for game developers to make games that catch the eye and attract the attention of players. ArenaNet wants to know how to make their games stand out and motivate their players to keep playing them. …

Free movement of labour in Europe

Center of Applied Labour Market Research and Innovation

To get a better insight in the Social Media market where Internet Advantage is active in a research in various aspects was performed. Main objectives were to find out about cultural differences in the main markets where Internet Advantage is active (The Netherlands, Spain and the United Kingdom). Another …

The Dutch greenhouse horticultural industry is characterized by world leadership in high-tech innovation. The dynamics of this playing field are innovation in production systems and automation, reduction in energy consumption and sharing limited space. However, international competitive advantage of …

Regional news media are facing tough times, as they lose readers and advertisers rapidly. In The Netherlands, circulation decreased from 2.7 million in 1990 to 1.8 million in 2010, household penetration declined from 47 percent to 25 percent, and the number of titles went down from 35 to 18 in the …