This research report presents the current potential expansion opportunities for Medisol in Greece and the Czech Republic. The report uses competitive analysis, market research and discussions/interviews to identify strategies for increasing sales in these markets. Medisol has long been committed to expanding …

This research aims to contribute to a better understanding of strategic collaborations between work-integration social enterprises (WISEs) and for-profit enterprises (FPEs) with the joint objective to improve labour market opportunities for vulnerable groups. We find that most collaborations strive towards …

Wood is an increasingly demanded renewable resource and an important raw material for construction and materials. Demands are rising, with a growing attention for re-use and upcycling. This opens opportunities for new business models, empowered by the use of digital design and technologies. A KPI-framework …

SPECIAL SESSIONPanel discussion1. Overcoming challenges in local green H2 economiesOrganizer:Dr Beata KviatekJean Monnet Chair in Sustainable EU Economy, Centre of Expertise Energy / International Business School / Hanze University of Applied Sciences Groningen, the NetherlandsOne of the main pathways …

The origins of SWOT analysis have been enigmatic, until now. With archival research, interviews with experts and a review of the available literature, this paper reconstructs the original SOFT/SWOT approach, and draws potential implications. During a firm's planning process, all managers are asked to …

What happens if there is a business that is strictly online, is available in multiple countries, therefore facing more competition, while having only one location for their office? This is how YourSurprise operates. Active in 28 countries, delivering almost to the whole world and having multiple websites. …

Entrenched upon the problem analysis, the following main question is concluded: Research on the well-sufficiency of food supply, specifically strawberries of Chile. The ensuing sub questions must contribute to the main question. 1. Sub-question: During the period of 2019-2021, what were the export and …

Keynote during the International Business School Team day on Sustainability / Launch of the Jean Monnet Chair in Sustainable EU Economy