Social media, such as Facebook, offer brands the opportunity to reach their target audience in a less obtrusive way than traditional media, through sponsored posts. Regulations require marketers to explicitly inform consumers about the commercial nature of these posts. This study addresses the effects …

Social media, such as Facebook, offer brands the opportunity to reach their target audience in a less obtrusive way than traditional media, through sponsored posts. Regulations require marketers to explicitly inform consumers about the commercial nature of these posts. This study addresses the effects …

Previous research suggests that narrative engagement (NE) in entertainment-education (E-E) narratives reduces counterarguing, thereby leading to E-E impact on behavior. It is, however, unclear how different NE processes (narrative understanding, attentional focus, emotional engagement, narrative presence) …

Meaning-making and sense-making are generally assumed to be part of students’ personal vocational knowledge development, since they contribute to both students’ socialisation in a vocation and students’ personalisation of concepts, values and beliefs regarding that vocation. However, how students in …

In September 2010, Hanze University of Applied Sciences in Groningen (the Netherlands) started a 20-week international program titled GameOn! The object of this program is for students to develop serious games, that aim to help the youth become aware of social and/or health related issues. Since the …

This project is about Amsterdam50 and discipleship. Amsterdam50 is an international, English-speaking church in the centre of Amsterdam. In this thesis project an answer will be given to the question how members of Amsterdam50 value the ways this church has been facilitating opportunities for them to …

2.1 Background and Objective This research explores the Housemothers' vision on care at the Assessment Center of World Hope International, where they provide aftercare for victims of sexual abuse and exploitation. World Hope International, a Christian relief and development organization (founded in the …

Seemingly, there is a general belief that successful business deals are partly based on cultural awareness, sensitivity and understanding. Although the terms may imply similar definitions, they have slightly different meanings which seem to reflect distinct degrees of knowledge regarding cultural differences. …

Engagement is seen as an important characteristic of action research. The term is often used to refer to the participation and involvement of the research participants. Within this article we take another angle and explore the concept of engagement in relation to the main action researcher. Using an …

When the editors of this book asked us to write a chapter that reflects our work and thoughts about issues that relate to change and improvement of institutions, environments, and people, we immediately decided to focus on the college classroom and how college teachers and students adapt to new forms …