Tencent
Vedder, Filip; Segers, Rien T.
Branding trends in Asian markets
Bakker, Diederich (International Business); Segers, Rien
Panasonic
Mathies, Uli; Segers, Rien
Multinational web uses and gratifications: Measuring the Social Impact of Online Participation Across National Boundaries
A.C.M. Dekkers (Docent); B. Sundararajan; L. Peters; P. Grace-Farfaglia; S.H. Park
Casamona.com international real estate
Elena-Anca Mandache (Student); Jos Schroder (Begeleider)
Mission impossible? Introduction and transfer of employee-oriented CSR in multinational SMEs
de Jong, Dirk Johan; Karsten, L.; Lillie, N. A.
The transfer of employee-oriented CSR in multinational SME’s
de Graaf, Frank Jan
Oerganisatie
Drs. Henk Verhoeven (Docent)
FrieslandCampina & doing business in Brazil
P.M. Koelemij (Begeleider); Annemiek J.W.M. van Zeijl (Student)
A resource-based view of internationalization in emerging economies
Hein Roelfsema (Lector); Martijn A. Boermans (Lid Lectoraat)