The purpose of this thesis report was to focus on the difference in effectivity between social media and traditional marketing regarding the buying behaviour of Dutch youngsters (16-25) for contemporary fashion brands. The objective of the research was to examine whether there is actually a difference …

This marketing plan is written for Big in Japan. Big in Japan is a clothing store based in the eastside of Amsterdam. Big in Japan brings a carefully selected range of fashion and lifestyle brands to an accessible level, not only focusing online but also with a unique store concept, outside the city …

Mobile Rapid-DNA devices have recently become available on the market. These devices can perform DNA analyses within 90 min with an easy ‘sample in–answer out’ system, with the option of performing comparisons with a DNA database or reference profile. However, these fast mobile systems cannot yet compete …

Abstract Background. Fever in children is common and mostly caused by self-limiting infections. However, parents of febrile children often consult in general practice, in particular during out-of-hours care. To improve management, it is important to understand experiences of GPs managing these consultations. Objective. …

Background: Every day rheumatoid arthritis (RA) patients make many decisions about managing their disease. An online, computer-tailored, self-management program can support this decision making, but development of such a program requires the active participation of patients. Objective: To develop an …

The main purpose of this dissertation is to analyze the position of Bulgaria regarding the right to asylum for refugees and protection seekers at its Southern border. In addition, the aim of the research is to outline better policy alternatives on national and European level to readdress the issue and …

Chronic non-specific low back pain is assumed to be a multifactorial affliction, implying that a number of different risk factors contribute to its development and persistence. After onset, prognostic factors can potentially predict the future course. Risk factors for the development of chronic pain …

To be able to keep sustainable populations which are independent from wild populations zoos need to cooperate in collection planning. To aid this cooperation the Taxon Advisory Groups (TAGS) of the European Association of Zoos and Aquaria (EAZA) design Regional Collection Plans (RCPs). These RCPs contain …

It is well-established that, as a consumer decision aid, electronic word of mouth (eWOM) provides opportunities to both consumers and companies. By relying on eWOM, consumers believe that they are better able to make informed purchase decisions. By incorporating eWOM in their business strategies, companies …

Background Rapid development in health care has resulted in an increasing number of screening and treatment options. Consequently, there is an urgency to provide people with relevant information about benefits and risks of healthcare options in an unbiased way. Decision aids help people to make decisions …