Keynote: Crossing borders – a win-win-win situation

Self-tracking and automated persuasive eCoaching combined in a smartphone application may enhance stress management among employees at an early stage. For the application to be persuasive and create impact, we need to achieve a fit between the design and end-users’ and important stakeholders’ values. …

Using Energy Valley to explain how cluster contexts and cluster developments are changing and the connection to new Key Enabling Technologies

This document focuses on the Bottom-up Business Opportunity (BUBO) method developed by the Knowledge Center Biobased Economy (KCBBE) of the Hanze University of Applied Sciences Groningen as part of the Interreg North Sea PERISCOPE program1. In short, the PERISCOPE program includes the start of a permanent …

One of the main causes of numerous health problems is a lack of physical activity. To promote a more active lifestyle, the Hanze University started a health promotion program. Participants were motivated to reach their daily goal of physical activity by means of an activity tracker in combination with …

Presentatie van onderzoeksmethodologie

Living a sedentary lifestyle is one of the major causes of numerous health problems. To encourage employees to lead a less sedentary life, the Hanze University started a health promotion program. One of the interventions in the program was the use of an activity tracker to record participants' daily …