The purpose of this research paper was to answer the central question: How can promotion of electric cars be improved on social media? In order to answer this question desk and field research has been used. First, desk research has been conducted by analysing several articles and marketing books. Multiple …

Currently, 2.1 million children in Ghana and Ivory Coast are exposed to extensive working hours and use of sharp and dangerous tools. Furthermore, these children are unprotected to the use of pesticides and are overstraining their bodies with excessive weight carrying. Various large chocolate producing …

The objective of this research is to document the conducted analysis on how the political event of the European elections of 2019 was covered by the Dutch television talk shows ‘Pauw’ and ‘Buitenhof’. Due to numerous developments in mass media communication, the field of political communication is dynamic …

Our valuable memories (photos, videos) and papers have been transferred from our private property to "the cloud". However, there are several major objections to decentralized (in the cloud) data storage: 1. Decreasing (human) diversity and 2. Promoting anti-sustainable boundlessness. It is argued that …

Background: Diabetes mellitus is considered the fifth in the top five causes of noncommunicable disease related deaths in the world. Treatment ranges from lifestyle changes to medication. Intermittent fasting (IF) shows glucose lowering results in rats and might be a possibility for human therapy. Objectives: …

In March of 2020, the CEO and founder of travel operator City Wonders, Simone Gozzi, stated that his company can no longer operate in its current form. With the impact of the coronavirus pandemic simply being too immense, the company was, in his own words, forced to hibernate. Within the span of a week, …

QUOTE “Human-induced climate change will challenge the availability of textile fibres, whereas today’s apparel industry leaves behind a substantial environmental footprint. Sustainable hemp textiles can lighten it.” RESEARCH QUESTION What are the impacts, challenges and opportunities of climate change …

QUOTE “Cultural intertextuality might be a key to a successful marketing strategy allowing to humanize the brand and engage with its customers and integrate them.” “Intertextuality is a term that originated from literature, referring to texts and works making allusions or quotations of already existing …

QUOTE “Many green fashion brands make significant efforts to communicate to their consumers about brand’s responsible practices through hang tags, but their investment is not sufficiently returned. According to my research, their key consumers often perceive them unclear, illegible and overwhelming. …

The shift towards a more sustainable circular economy will require innovations. While SMEs can contribute to this development, financing innovations within SMEs is difficult. Various authors have not ed moreover that the concept of the circular economy has further increased the complexity of investment …