The purpose of this research is to investigate the characteristics and the customer journey of couples in the USA who are interested in vow renewals. The study examines which promotion tools are the most suitable for this group at every stage in their customer journey by the use of five stages of a purchase …

YouTube is the second most visited website on the Internet where people search for information, inspiration and entertainment. This creates numerous opportunities for marketers who use YouTube to attract their target audiences. BimBimBikes therefore decided to conduct a research on video marketing on …

RS Sailing is currently lacking sufficient monitoring the performance of their global dealers because the management system of RS Sailing did not grow along with the growth the company went through. Therefore, a structured approach to keep track on their global dealers performances is desired. The …

The internship takes place in the department of technique Randstad, being involved in various projects related to the ground, infrastructure and water sector. Together with other public and private organizations Sweco agreed to work towards a sustainable sector by signing the Greendeal sustainable GWW …

Op de Dairy Campus wordt onderzoek gedaan naar gras. In de toekomst zullen activiteitenmeters de grasopname van koeien betrouwbaar kunnen vaststellen en hopelijk ook andere aspecten van gras: wat is de grasgroei per perceel, hoe groot is de grasvoorraad, het eiwitgehalte en wat is de voorspelde grasgroei …

From the article: "Abstract Maintenance processes of Dutch housing associations are often still organized in a traditional manner. Contracts are based on lowest price instead of ‘best quality for lowest price’ considering users’ demands. Dutch housing associations acknowledge the need to improve their …

De workshop werd gehouden met internationale onderzoekers op het gebied van Quantified Self, waaronder Gary Wolf als visiting professor van de Hanzehogeschool. Tijdens de workshop presenteerden onderzoekers van de Hanzehogeschool een aantal onderzoeksresultaten. Deze onderzoeksresultaten waren onderwerp …

Poster presentation - Wearables at work: preferences from an employee’s perspective

Obesity has become a major societal problem worldwide [1][2]. The main reason for severe overweight is excessive intake of energy, in relation to the individual needs of a human body. Obesity is associated with poor eating habits and/or a sedentary lifestyle. A significant part of the obese population …