In dit adviesrapport is er gekeken naar hoe TUI Bemmel de customer experience kan aanpassen gedurende de inspire, research & bookfase om zo meer klanten naar het reisbureau te genereren. Door middel van het marketingcommunicatieplan zijn er twee adviesopties uitgekomen die TUI Bemmel kan implementeren …

The Travel and Tourism industry is one of the fastest-growing industries in the world and with a service economy moving to an experience economy, sustaining Guest Satisfaction and possessing a competitive advantage is crucial for organisations. The Park Plaza Westminster Bridge London is facing the problem …

On January 1, 2015, Alrijne Zorggroep was formed by a merger between the Diaconessenhuis and Rijnland zorggroep. Alrijne Zorggroep consists of three hospital locations, two healthcare centres and two nursing homes. The hospitals are located in Leiden, Leiderdorp and Alphen aan de Rijn. This research …

Introduction: Augmented reality enriches online shopping with a new virtual aspect that offers customers the ability to try a product before purchasing it online. It superimposes digital information onto the physical environment which opens up opportunities for businesses involved in eCommerce (Sharma, …

Studenten van Trendpanel Gezelschapsdieren (Aeres Hogeschool en HAS Hogeschool) presenteren de derde editie van de Pet Monitor, waarin onder andere aandacht wordt geschonken aan de invloed van corona op de economie en de huisdiersector in het bijzonder.

Customer-supplier relationships are becoming more digital. However, a personal approach still seems to be a key success factor in the service journey, creating an optimal customer experience. In this research, we investigated the effects of a personal communication approach on customer experience and …

Studenten van Trendpanel Gezelschapsdieren (Aeres Hogeschool en HAS Hogeschool) presenteren de derde editie van de Pet Monitor, waarin onder andere aandacht wordt geschonken aan de invloed van corona op de economie en de huisdiersector in het bijzonder.

In recent years the number of farriers in the Netherlands has decreased though the number of horses hasn’t. As there are only three big horseshoe manufacturers competitors in the Netherlands. Their goal is to increase their market share. In order to win existing farriers over, the horseshoe manufacturers …

Samenvatting Booking Boosters, een online marketing bedrijf gevestigd in Enschede, zet zich in voor vakantieparken, campings en verhuurorganisaties door de online marketing te verzorgen. Het bedrijf gelooft dat de balans weer hersteld dient te worden tussen een hoge bezettingsgraad voor de zojuist benoemde …

To make a short summary of this Thesis project, it is written for Finca Rosario situated in Gran Canaria. The client 's desire is to enter the market and to be a luxurious villa with its marvelous orange - tree plantation in a unique region of Gran Canaria in a village called Fataga. Since the business …