This research paper was written for [Company] which is a start-up company from Delft, The Netherlands. [Company] has developed an innovative new product in the MedTech industry which uses robotics and AI to deliver an autonomous Transthoracic Echocardiogram (an ultrasound scan of the heart). [Company] …

The recent bank collapses and bailouts highlight the fragility of the banking system and our bank deposits. The digital euro is an opportunity to reconfigure our monetary system to serve the interests of people and society, by making money safer and more inclusive. However, the European Central Bank’s …

The following research justification report shows how Secad can implement a Digital marketing plan to gain new customers, nurture the relationship with the existing customers, increase brand awareness and brand reputation. Building and nurturing brand awareness and brand reputation is vital for the …

Samenvatting Klimaatverandering is een belangrijk topic, waar veel overheden en bedrijven actief mee bezig zijn. Nederland streeft ernaar om in 2050 een volledig circulaire economie te hebben en 95% minder CO2 uit te stoten ten opzichte van 1990. Rijkswaterstaat wil hierin vooruitlopen en al in 2030 …

The Knowledge Centre NoorderRuimte conducts practice-oriented research into the built environment in the Northern Netherlands. In Oldambt, a region in the northeast of the province Groningen, it was observed that the current demographic, behavioural and economic development causes a low business succession …

This plan is written because the company Napco beds has taken over the brand Norma approximately one year ago after the brand declared bankruptcy. Napco beds is a company that owns different brands named Napco, Nextday and Norma respectively. The client for this plan is Norma. In 1884 Norma started with …

Rent Your Room is a company in the pre-start phase.Rent Your Room will focus on rent intermediary for students. The idea was invented by Duco Kanij and based on his knowledge. The purpose of this report is to create a marketing plan for Rent Your Room. The problem statement is: ‘What mix of marketing …

Sustainable consumption is interlinked with sustainable production. This chapter will introduce the closed-loop production, the circular economy, the steady state economy, and Cradle to Cradle (C2C) models of production. It will reflect on the key blockages to a meaningful sustainable production and …

From the preface : The European Commission supports Member States by providing them with recommendations, guidelines, information and good practices. For years, the European Commission has stimulated Member States to develop matching platforms to efficiently support sellers and buyers of SMEs in …

The expansion into a foreign market brings with it many considerations and problems. MrWork, a small company specialized in recruitment via Social Media, would like to enter the German vacancy market. This report describes and evaluates the current situation in the German vacancy market and gives a range …