This research report aims to raise awareness towards the need for sustainability in the surf industry, especially in the surf event industry. Thus, the goal of the research was to find out to what extent sustainability is perceived as important by surf event organizers when organizing their surf events. …

This research has been conducted in order to find out how the Indian government can use marketing expenditures effectively to increase tourism from Millennials in the Netherlands. The travel and tourism industry is the largest service sector and one of the most important sources of income for India. …

This research was created as a contribution to the internationalization strategy of RAI Amsterdam. The company wants to bring more international conferences, and exhibitions to Amsterdam. One of the objectives of this strategy is to create an ‘international standard’, which complies with the basic services, …

This report is written as an import policy plan. First the Croatian wine sector is investigated. Croatia is a country with a booming tourism industry and especially the last years Croatia has become more popular amongst Dutch people. Croatia is also a country with a long history in producing wine. The …

The Russian travel and tourism sector shows a high potential to grow and become a main global player in the field of tourism. The tourism industry contributes about 5.9% to the total GDP of the country. In 2011, the sector’s total contribution was 3.4 million Rubles, or $106 billion dollars. (WTTC, 2012) …

The Bachelor thesis has been written to investigate how regiomaris can use the developed strengths of the company and opportunities of the external environment to offer activities for singles. The student has chosen for a marketing plan including desk- and field research. Field research includes interviews …

This study is an attempt to determine how CityFilm can introduce their concept to the international market of Hong Kong. The choice for Hong Kong was made since CityFilm’s life long dream is to enter the Asian market. Since Hong Kong is located strategically and acts as a gateway for the rest of Asia, …

http://cts.som.surrey.ac.uk/publication/lets-say-goodbye-the-moralising-practices-of-gap-year-organisations-in-the-netherlands/wppa_open/Responding to the growing appeal of the gap year amongst young people, thehigher education sector, governmental institutions and, perhaps foremost, the tourismindustry …

This manifesto describes the notion of sustainable development according to its basic appeal for economic, social and environmental value-creation, together with the implications of its meaning at the level of the individual (the manager), the organisation (the business) and society. As sustainable tourism …

The Business and Marketing Communication Plan for the QualityTourism Awards aims to understand the current market situation in the tourism industry, along with finding the most appropriate marketing and communication tools to introduce the new QualityTourism Awards to the tourism market. Furthermore, …