Impact of business rule Management on enterprise architecture
M.C.A. van Steenbergen; Koen Smit; Martijn Zoet (Lector)
Enhancing the Strategic Alignment Model
Beffers Ronald; Benny de Waal (Lid Lectoraat)
Strategic Alignment and Financial Performance Indicators
René van Dinten (Lid Lectoraat); Benny de Waal (Lid Lectoraat)
Expanding the customer base of sensurity through digital strategy
Dominic Janse (Student); J.T.C. Jessen (Begeleider); Geoff Clarke (Begeleider)
Business case qklinker: a digital housing corporation in the Netherlands
Veuger, Jan; Koeken, D.
Digital marketing plan to promote embedded PC’s to machine builders servicing the food machinery companies in France
Osama Mohammed (Student); George Szanto (Begeleider)
Technologie en klantrelaties: hand in hand
Sharon van der Horst (Student)
Forward Thinking EU Policy Analysis
T. Paisa (Student); M. Bruggink (Begeleider); Ingrid de Vries (Begeleider); Frank Peeters (Begeleider)
Real time is real money: the effectiveness of RTM as a strategy to increase the sharing of brand tweets
Komala Mazerant; Lotte Willemsen; Anne-Lise Kamphuis; Gerrita van der Veen
Effectieve en hedendaagse B2B marketing
Sandra Kuyf (Student)