The use of internationalisation instruments and place brand architecture by Dutch regions
Keith Dinnie; Huub Ruël (Lector)
A review and evaluation of business model ontologies
D'Souza, Austin (Energy Transition); van Beest, Nick; Huitema, George. B.; Wortmann, J.C.; Velthuijsen, Hugo (New Business & Ict); Cordeiro, J.; Hammoudi, S.; Maciaszek, L.; Camp, O.; Felipe, J.
Exporting into Europe
Tom Hendriks (Student); Serge Manni (Begeleider); Kobus Smit (Begeleider); Jose Vega (Begeleider)
Picture Perfect Positioning
Paul Visser (Student); Pim Welvaarts (Begeleider); Marjolein Koopmans (Begeleider)
The ‘Soa – polikliniek’
Joëlle Sillevis Smitt (Student); Frans Engelman (Begeleider); Maaike van Veen (Begeleider); Adriaan Tempert (Begeleider)
Netflix expanding to Germany
Roland Marquardt (Student)
Internationalizing curricula
J.H.C. (Jos) Walenkamp (Lector); Joyce den Heijer (Lid Lectoraat); Anneke Schuurmans-Brouwer (Docent); Andreas Funk (Lid Lectoraat)
Creating new cultures, new markets, new paradigms
Maximilian Bangen (Student); Ramon Marmolejos (Begeleider); Leewee Chew-Rietberg (Begeleider)
Internationalization and the Dutch fashion industry
Divito, Lori (Amsib (Cedis)); van Winden, Willem (Lectoraat Urban Economic Innovation)
Generating inwards tourism by improving the brand knowledge and brand image, through communicating associations favored by the target group reflecting the city brand of Bratislava
Suzanne Jellema (Student); Maria Poulaki (Begeleider)