Research has showed that aligning brand messages with topical events is a success formula for evoking positive consumer responses, in which ad creativity (i.e., originality, meaningfulness, and craftsmanship) and timing (i.e., the time between the start of an event and the appearance of a Topical Advertising …

Nieuwsmedia lijken over onvoldoende kennis te beschikken om jongeren te bereiken. Een belangrijke vraag is hoe de professionele journalistiek een gevoel van desillusie kan voorkomen dat Millennials ervaren wanneer ze nieuws consumeren. Constructieve journalistiek wordt vaak gezien als een manier om het …

Burnout is a major societal issue adversely affecting employees’ health and performance, which over time results in high sick leave costs for organizations. Traditional rehabilitation therapies show suboptimal effects on reducing burnout and the return-to-work process. Based on the health-promoting effects …

Today, our environment and the objects therein are equipped with an increasing number of devices such as cameras, sensors, and actuators, which all together produce a huge amount of data. Furthermore, we observe that citizens generate data via social media applications running on their personal devices. …

Purpose: The aim of this study was to investigate the effect of possible late effects of cancer treatment (physical complaints, fatigue, and cognitive complaints) and of two job resources (autonomy and supportive leadership style) on future burnout complaints, among employees living 2–10 years beyond …

We use a randomised experiment to study the effect of offering half of 556 freshman students a learning analytics dashboard and a weekly email with a link to their dashboard, on student behaviour in the online environment and final exam performance. The dashboard shows their online progress in the learning …

Purpose. Psychological contracts (PC) capture employees’ mental schema of the exchange agreement between themselves and their organizations, through which they make sense of their daily work environment (Rousseau, 2001). PCs are not only influenced by (large) organizational changes (Freese et al., 2011), …

Design/methodology Organisations are digitising the customer journey at a fast pace but have no idea what the effects of digitisation will be on customer experience and customer relationships. This paper describes two studies on digitisation in customer contact and the effects on customer experience …

Lower levels of news use are generally understood to be associated with less political engagement among citizens. But while some people simply have a low preference for news, others avoid the news intentionally. So far little is known about the relationship between active news avoidance and civic engagement …

Looking at the trends in the four quarters of 2021, it is clear that (partial) lockdowns of sectors have been very bad news for business performance. Also not directly hit sectors like the care and service industry underperformed. The horeca, retail and cultural sectors were hit hardest by recurring …