Social changes have been influencing determinants for sports participation since the introduction of the Sport for All ideology in the early 1970s. Consistent with Crum’s sportisation theory, today’s modes of sports practices, as well as the network of sport services, have diversified and de-traditionalised. As …

This graduation assignment is aiming at finding a solution for a problem posed by Forrester Research. The company has many followers on Twitter, but they are not sure who these people are, and how to interact with them. More importantly, the company wants to know how to define its target audience, and …

The main goal of this graduation assignment is to provide the client organization Vivonline with strategic advice in order to outline a better and accurate profile of their existing audience, and how to strengthen their brand resonance with the current online followers of their website. This is achieved …

In this report the specific conditions for success in organising electronic dance music events were conducted and analysed. The Dutch event industry is currently being over-extended with events, such as musical festivals. Many organisations are having problems with the high level of competition and the …

This research paper focuses on how the use of the internet can be a potential marketing tool for restaurants and local businesses such as bars and cafés. The goal of this research is to set up a consultancy company, specialized in proposing strategies for restaurants using online tools, to enable them …

The 2014 congress of WSAVA would be the first congress in which WSAVA is using services of a Professional Congress Organizer company which is Kenes Group. Kenes group wants to increase the number of participants in the congress and that’s why company wants to have a marketing plan, which will lead to …

This research leads you through the process of creating an effective communication strategy to introduce the concept Allyousee.nl into the advertising and online shopping markets. It is a promotional platform for international artists and lifestyle products. The first version of allyousee.nl was released …

Aruba Aloe is looking to expand their sales out of the Americas and is looking at other markets. This research paper will make a case for the Netherlands as the market of choice and at the same time give the company insight as to what they can expect. First off, the basic information of the company is …

This report provides different strategies of how to enter a new market with an important section on how media strategies play a big part in this. The family company, Citrine by the Stones, is a small luxury fashion jewelry company, based in Miami. To create more brand awareness in its EU markets, a new …

In this paper we propose a head detection method using range data from a stereo camera. The method is based on a technique that has been introduced in the domain of voxel data. For application in stereo cameras, the technique is extended (1) to be applicable to stereo data, and (2) to be robust with …