The main objective of this study was to explore the online tools and techniques that independent documentary makers can use to make their productions more interactive and engaging. The research was conducted with an international documentary audience and international documentary producers in mind, and …

The initial trigger of this research about learning from video was the availability of log files from users of video material. Video modality is seen as attractive as it is associated with the relaxed mood of watching TV. The experiments in this research have the goal to gain more insight in viewing …

This marketing communication plan has been developed for Enforex, Spanish in the Spanish World with the aim of strengthening its competitive position on the Spanish market and building reliable customer relationships through usage of effective communication tools and techniques. The report presents the …

Deictic gestures are gestures we make during communication to point at objects or persons. Indicative acts of directing-to guide the addressee to an object, while placing-for acts place an object for the addressee’s attention. Commonly used presentation software tools, such as PowerPoint and Keynote, …

Research on context effects has demonstrated a link between program-induced involvement and recall of commercials broadcast in breaks. However, the effect of program-induced involvement on recall of advertising embedded in the program itself has been understudied. In addition, little consideration has …

Purpose: The aims of this study were to investigate how a variety of research methods is commonly employed to study technology and practitioner cognition. User-interface issues with infusion pumps were selected as a case because of its relevance to patient safety. Methods: Starting from a Cognitive …

Studenten die leren van video’s zijn gebaat bij mediaspelers die meer opties bieden bij het zoeken naar specifieke delen van een filmpje. Voor het leereffect is het belangrijk dat het eenvoudiger wordt om een bepaald fragment nog eens terug te kijken. Dat stelt Jelle de Boer, die promoveert op een onderzoek …

While the creation and adoption of new technologies has increased in recent years, the educational sector often limits technology use. Despite this, many researchers are convinced of the vital role that technologies can play in learning and teaching. Student Reactions to Learning with Technologies: …

Virtuele sportgemeenschappen, twitterende topsporters, sportapps, sportblogs, fantasy sports, public viewing, narrowcasting, sportvideogames… bij de opleiding Sport, Management & Ondernemen (Hogeschool van Amsterdam) hebben ze meer dan gemiddeld interesse voor dergelijke innovaties in de sportwereld. …

I've always wondered why the 'plain text' book has survived thus far and whether this will remain to be the case with the arrival of the new media. As a Cross Media Designer, it would have been a more logical step to make a media production. But I believe that reading has its own merits and rewards in …