Optimising Nokia's marketing approach based on consumer behaviour
José Hoogland (Student); P.M. Koelemij (Begeleider)
The best entry strategy for Victoria's Secret to enter the Dutch market
P.M. Koelemij (Begeleider); Romy E.C. van Nierop (Student)
The role of Organizational Change in Green IS: Integrating Sustainability in Projects
Gilbert Silvius (Lector)
Factors and Competences for Business Process Management Systems implementation
S. Brinkkemper (Begeleider); Pascal Ravesteijn (Lector)
The Importance of Product Placement: The Practical Application of Product Prioritization for Neckermann.nl
Meng Xia; Cathy Rau (Begeleider)
Maturity of Operational Procurement in the Construction Industry: A Business/IT-Alignment Perspective
Xiaochun Xing; Marjan vanden Akker; Johna Versendaal (Lector); Bastiaan De Bevere
Alignment of Business Process Management and Business Rules
Johan Versendaal (Lector); Pascal Ravesteijn (Lid Lectoraat); Richard Welke; Martijn Zoet (Lid Lectoraat)
Gefaseerde ontwikkelmethodieken binnen de zorgontwikkeling
Rob Ojevaar (Student); Rob J.M. van Stratum (Begeleider)
Enterprise Risk Management with the focus on Small and Medium Enterprises
H. van den Berg (Docent); P. Kristofik (Docent)
The Changing Role Of The Innovative Teacher
Dr. Ir. Hay Geraedts (Docent); Drs. Ing. Ricardo Abdoel (Docent)