Dit afstudeeronderzoek is uitgevoerd in opdracht van Young Society om wetenschappelijke onderbouwing voor hun workshop Flikker op! te geven en mogelijke aanpassingen te doen. Er is onderzoek gedaan naar de sociodemografische factoren die invloed hebben op de tolerantie tegenover seksueel anders geaarden …

Social media have become a large part of nowadays companies’ marketing strategy, but how does this impact the customers’ perception of a brand? The aim of this dissertation is to research the influences of social media advertisements on consumer based brand equity in the travel industry. To this end, …

In eight steps to success: this approach is examined and provided in this report for the business Spielwork, a company that is working towards a vacancy revolution. Spielwork believes that vacancies must be described in a more visual and detailed way, instead of the traditional way with abstract information. …

Meerlanden collects and recycles waste in order to create resources for new products. In addition, Meerlanden maintains the public area in a sustainable way. The communication team wonders whether the citizens (customers) and the employees view Meerlanden in terms of the desired corporate identity. The …

This study investigated the overall quality of the interpersonal relationship students have with faculty and staff, that is,relationship quality (RQ). In relationship management research, RQ is paramount for the creation of bonds with customers, which in turn is necessary for the sustainability of organizations, …

The purpose of this thesis report was to focus on the difference in effectivity between social media and traditional marketing regarding the buying behaviour of Dutch youngsters (16-25) for contemporary fashion brands. The objective of the research was to examine whether there is actually a difference …

SAMENVATTING Dit onderzoek heeft als doel de Nationale Postcode Loterij (hierna te noemen NPL) inzicht te geven in de content-behoeften van het publiek op de Facebookpagina van de NPL. De NPL steunt met de opbrengst van het verkopen van loten 95 goede doelen, die werken op het gebied van ontwikkelingssamenwerking, …

Inspired by the recent terrorist attacks in Europe and France, this paper focuses on the consequences of the suspension of the full enjoyment of citizens’ rights and freedoms, as well as the administration of justice in a state of emergency. The research question is: What are the dangers for France when …

This thesis describes the history of the Soviet Union, the enlargement of the EU and NATO and the possible factors that have influenced Russia’s decision to commit the invasion of Georgia in 2008 and to annex the Crimea in 2014. The central question of the research compares the two responses from the …

The European Commission’s Fitness Check exercise, as part of the Better Regulation agenda is a very hot topic at the moment and has already covered six policy areas since 2010. At the moment, a Fitness Check is being performed on the Birds & Habitats Directives, which can be seen as the most controversial …