Labels on food, what do consumers think
Steenhuis, Vivijan; Elving, Wim (Communication, Behaviour & Sustainable Society)
Do you notice? Research on the implicit brand association transfer within an endorsed brand strategy.
de Bruijn, Gert-Jan; Elving, Wim (Communication, Behaviour & Sustainable Society)
Corporate Communication and CSR; comparing Italian and Dutch energy companies on anti-greenwashing strategies.
Vollero, Agostino; Siano, Alfonso; Palazzo, Maria; Elving, Wim (Communication, Behaviour & Sustainable Society)
Corporate Social Responsibility & Events
Manuela Hernandez Sanchez (Begeleider); Fabienne P.C. Buijs (Student)
The Starbucks "Sing Your Own Song Event" : an experience created by customers for customers
P.J.M. Hanssen (Begeleider); Bart P. Vader (Student)
Institutional Entrepreneurship and CSR within international SME’s
de Jong, Dirk Johan; de Graaf, Frank Jan
Social Responsibility, Entrepreneurship and the Common Good - International Symposium 2010
de Jong, Dirk Johan
All is one : enhancing the CSR practice of Hard Rock Hotel Bali
Natasha A. Kindangen (Student); Z.B. Kahar (Begeleider)
Corporate Social Responsibility and national and european legislation
Michelle Sikkes (Student); P.G. (Paul) Nixon (Begeleider)