Sociale media: Trending topic bij Brabant Water?
Renate van der Meer (Begeleider); Maartje Vugs (Student); Ilse de Groot (Begeleider)
Optimising Nokia's marketing approach based on consumer behaviour
José Hoogland (Student); P.M. Koelemij (Begeleider)
Online damage control: the effects of proactive versus reactive webcare interventions in consumer-generated and brand-generated platforms
G. van Noort; L.M. Willemsen (Lector)
De weg naar vertrouwen
Wil Michels (Begeleider); Kelly Duijkers (Student)
The effectiveness of infectiveness: a study on the effects of viral marketing on secondary school juniors
A.E. Kandou (Begeleider); Yoch de Visser (Student)
Evaluation of online social networks and the online networking strategy : how to use the social networks as a promotion tool to strengthen the brand awareness of Ultrafemme and improve the intangible assets
Aphirat Bureesirirat (Student); L.J. Harris (Begeleider)
Fun Factory : marketing communication plan
Malgorzata Orlowska-Kasprzyk (Student); Z. Kahar (Begeleider)
Marketing communications plan [for] Evorsa Evenementen Organisatie Sport Activiteiten
M.J. Hernandez Sanchez (Begeleider); Agata de Knegt-Napiorska (Student)