Analysing the questions “How profitable is the industry made with war and can peace become a profitable business as well?” is very difficult, as it is important to not just identify the profits made by the arms industry, but also to identify the industry focused on peace and built around connected values. …

Het doel van het onderzoek is om te bepalen of gezonde proefpersonen tijdens het lopen op een loopband in staat zijn om de kniehoek aan te passen door middel van visuele feedback. Wanneer de opgelegde target voor de kniehoek behaald wordt, wordt er gekeken wat voor compensatiestrategieën er optreden …

This dissertation was created with the goal to examine how online shopping has changed retail, specifically department stores and their business model, and to recommend a course of action and business model for entrepreneurs considering starting an (online) department store. There are several recommendations …

The 2014 congress of WSAVA would be the first congress in which WSAVA is using services of a Professional Congress Organizer company which is Kenes Group. Kenes group wants to increase the number of participants in the congress and that’s why company wants to have a marketing plan, which will lead to …

Guest lecture for The Hague UAS international students group to explain designprinciples of a game for a specific target group (children with a visual impairment).

With the construction of a hydroelectric dam, especially in a fragile region like the Amazon rainforest, many aspects of the environment are affected. (Santos, Barbosa, & Hernandez, 2009) People living in the Amazon, in the vicinity of these construction site, are often very dependent on natural resources, …

Presentation at seminar for the Institute for Management Research of the Radboud University Nijmegen.The development of serious games is becoming an ever increasing part of the game industries. Following the success of entertainment games concepts of motivation, and the psychology behind human behavior …

Guest lecture on December 3, 2013 for an international group of students from The Hague University to illustrate design principles of a game for a specific target group (children with visual impairments).

Management summary The company Autobedrijf van der Wereld wants to communicate with their target group but they do not know how to do this properly. The company would like to have more customers and it also wants the customers to feel more involved with the company. Another problem they are facing, is …

The theme of this graduation assignment is destination branding. The main goal of destination branding is to emphasize the unique image of a destination, which then differentiates it from competitors (Hanzaee & Saeedi, 2011, p.13). The Bratislava Tourist Board – largest in campaigning the city brand …