As part of my PhD research, I investigate the factors of student success and the influence of the use of social media by first year students in higher education. For this I use the insights provided by the highly influential and leading integration theory of Tinto and diminished the amount of variables …

In this research, which is part of my PhD research into the influence of the use of social media in higher education, I have lessened the amount of variables, from Tinto’s integration theory. By including only the best-proven predictive variables, based on previous studies, I avoid the capitalization …

Loods Tien is a restaurant located in Breskens at the coast of Zeeuws-Vlaanderen. The restaurant looks over the Westerschelde and up to the skyline of Vlissingen. In 2013 Loods Tien was completely renewed and rebuild. The Boathouse was build in order to rent it for private events. However, the Boathouse …

The reason for this research is the missing social media strategy for Beauty Oranje, the beauty center of the Hotels van Oranje. Within four months the social media strategy of Beauty Oranje will be formed through a combination of existing literature aimed at formulating a social media strategy. The …

Tegenwoordig worden veel techbedrijven in Silicon Valley beschuldigd van het creëren van problemen in plaats van ze op te lossen. Er wordt bijv. gerefereerd aan de Russische inmenging in de presidentsverkiezingen in de VS. De macht en invloed van techbedrijven is zeer groot geworden. Amazon bepaalt hoe …

De doelstelling van dit onderzoek luidt als volgt: “Inzicht geven in de wensen en behoeften van de volgers van Anoniem op Facebook en Instagram, teneinde een communicatieadvies te geven aan Anoniem over hoe het zijn socialmediastrategie kan organiseren, waardoor het een dialoog kan aangaan met zijn volgers …

Commissioned by the fs Agency for one of her brands, Rosti Mepal, a quantitative research has been conducted into the behavior and demands on social media of the target group. This research was necessary because little is known about how the target group is best approached through social media. Based …

Introduction The purpose of this report is to analyse the results of the research on the most effective use of social media to generate sales. The board of directors of MARIA TAILOR is interested in the wishes and needs of consumers with regard to social media. The recommendations for MARIA TAILOR are …

The digitalisation of our society is moving fast. Consumers seem to adjust their needs to this growing digitalisation, but multiple companies have trouble keeping up with the pace. One of these companies is Indola, an international brand that sells hair products such as hair colouring and shampoos for …

Windrecht is a B2B lead generation office that connects clients to potential clients. At the moment Windrecht uses cold calling as the only way to obtain new clients. Windrecht does not use online channels, in order to obtain new clients. Besides, all the current clients came from the social network …