This article presents and analyses three cases, which integrate features of both social movements and social entrepreneurship (SE). It is the result of a longitudinal study (January 2012 to September 2015). The study contributes new insights to the theoretical and methodological discussions on SE, focusing …

The purpose of this dissertation is to find out how Sanoma Media Netherlands B.V. is improving their customer engagement by using online native advertising. There are several measuring methods on how to examine the degree of customer engagement. The methods are based on the purpose of the advertisement. …

Presentation by Arie de Wild and Vincent Versluis at the Third European Conference on Positive Management 2015. Breaking the code of silence. A framework to guide preoccupation with failure.

The ‘wave’ of technology breaking over Higher Education continues to impact the interaction between lecturers and students. The increasing prevalence of video and the ease of its distribution offer lecturers the opportunity to use the medium of video to enhance their teaching in a variety of ways with …

This research is about the effect of story on player experience; it aimed to explore the difference between gameplay and story in a player’s experience and strived to measure it. The main problem for this research was one of knowledge; does story affect the player experience? Game creators often wonder …

A new gravitation wave observatory is being built in Japan. This facility is a big Michelson interferometer where the mirrors and sensors will be made cryogenic down to 4 K. The problem is that: the heat cannot be transported out of the mirror by its surroundings because the whole system is in an ultra-high …

From January 2011 until December 2012, forty Family Group Conferences (FGCs) will be studied in the public mental health care (PMHC) setting in the province of Groningen, the Netherlands. Research should yield an answer to whether FGCs are valuable for clients in PMHC as a means to generate social support, …

Mediated communication is moving away from the traditional concept of oneway mass communication in which a centrally located sender addresses a mass audience. In today’s interactive media landscape, people formerly known as ‘the audience’ are increasingly dictating the creation and dissemination of information. …

Adidas Originals is one of the sub-brands of the German based sports manufacturer company, adidas. It offers sports-inspired clothing, footwear and accessories that are targeting the young and active lifestyle consumers. For years being a lifestyle and fashion brand that is originally inspired by sports, …

Doel: Dit onderzoek is verricht om mogelijke verstoringen in de lichaamsbeleving bij jongens in de sportschool zichtbaar te maken. Dit hebben we gedaan door te onderzoeken op welke gebieden de lichaamsbeleving van jongens van 15 t/m 35 jaar in de sportschool overeen komt met de lichaamsbeleving van mensen …